Market research on real, consented humans.
Explore the Human Graph, segment provably-human cohorts, and ask questions answered from privacy-safe aggregates — where the people behind the data are paid for it.
Ethical intelligence, not synthetic guesswork
Synthetic-persona tools guess what people might think. xDV is ethical intelligence: insight drawn from real, verified, consented people who are paid when their data is used — aggregated, anonymised, and traceable back to genuine humans, never invented ones.
Every data point comes from a real, KYC-verified, consented person — not synthetic personas.
A live, interactive map of consented cohorts. Zoom, filter, and see the shape of real people.
Natural-language questions answered from k-anonymised aggregates — every claim cited to cohort size.
k-anonymity, cell suppression and differencing defences mean you see patterns, never individuals.
Contributors earn a share every time their data is used — an ethical, sustainable data supply.
Reports, charts and heatmaps — watermarked, aggregate-only, generated from conversation.
Simple, published pricing
Annual subscriptions, GBP, inclusive of VAT. Top up any time as you scale.
Entry access — verified-demographic and attitudinal insight on KYC-verified, consented people.
SubscribeAll four data sources with unlimited querying — attitudinal, demographic, psychographic, and behavioural.
SubscribeFull scale — estimates with confidence intervals, message-testing, seats, SSO, and provenance certificates.
SubscribeSee it live
Prefer to look before you buy? Request a demo and we'll walk you through the Human Graph and give you gated access to explore it yourself. Access is granted per company after a quick review.
Tell us about your team and we'll arrange a walkthrough + gated demo access.